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“Could It Really Be Possible to Build a ‘FREEDOM BUSINESS’ in THREE MONTHS FLAT? or . . . How to Become a Founding Member of Project Mojave”

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Thursday, 7:50PM
Palm Springs, CA

So I guess this is the part where I’m supposed to bust out the high-pressure copywriting sales tactics and try and get you to become a founding member of Project Mojave.

But Instead of doing that, I’m just going to tell you about Project Mojave. If you think it’s for you, then let’s work together. If you don’t think it’s for you then no worries. (You’ll continue getting free stuff like the Business Ideas Litmus Test).

Cool?

Alright, let’s get on to talking . . .

About Project Mojave

At Finance Your Freedom, I’ve mostly talked about the philosophical issues related to creating a life of massive freedom . . .

. . . but with Project Mojave, I’m cutting straight opposite end of the spectrum and dealing with the practical — down in the trenches & nitty-gritty aspects — of creating a business that will support your life of massive freedom.

Anyway, I want to share . . .

What Project Mojave is REALLY About

On the night of January 17^th, I found myself tossing and turning in my sleep (I was having bad dreams but I don’t remember what they were about).

Financially, a lot of things had gone very well, but I had serious questions about my life course and where I was heading. I had eliminated my day job, had no boss, and worked from home.

I had ultimate freedom, but didn’t know what to do with it.

I felt like I was being pulled in many different directions and I yearned for a clear vision about what to do next.

Anyway, after the night of tossing and turning, I immediately got up and wrote this down:

I have a vision for a world where people do not have to choose between being their own masters and feeding their families. I have a vision for a world where every person can be their own boss and secure – at the very minimum – an $80K+ income while working from home. And I pursue this vision because I believe entrepreneurship is one of the most powerful enablers of self-improvement.

–My Journal Entry from January 17^th, 2008.

This journal entry (above) is Project Mojave’s mission statement. It is at the foundation of everything that will be going down at PM.

Said another way, the main purpose of project Mojave is to help you create a business that allows you to work when and how you want, spend more time travelling or with family, and that enables you to live a life of massive personal freedom.

Project Mojave was created after it became clear to me that . . .

Too many people get up in the morning dreading their upcoming work day.
Most people will retire from jobs that they dislike (as much as the ones they have now).
Too many people’s jobs are the #1 life-sucking force in their lives.

Why Most People Don’t Live Lives of Massive Freedom

There are two reasons why most people haven’t created businesses that give them massive personal freedom (i.e. “freedom businesses”). Those reasons are . . .

The “Blind Faith” Problem
The “Road Map” Problem.

Let’s discuss what these things are . . .

The Blind Faith Problem

The “blind faith” problem results from lack of data. For example, if you’re like most people looking to start a “freedom business”. . .

. . . you don’t know how much money you’ll need to get started (and that’s scary)
. . . you don’t know whether or not your business will fund your retirement, let alone your “freedom” (and that’s scary)
. . . you don’t know whether you’ll have to spend all your hard-earned savings (and that’s scary)
. . . you don’t know how long it’s going to take to become profitable (and that’s scary)
. . . you don’t know how hard you’re going to have to work (are you going to have to spend weekends toiling in your garage? are you going to have to give up precious time with family?)
. . . you don’t know whether or not the market will buy what you are selling? (Will you spend a lot of time producing a product that hardly sells?)

Mostly people can’t even attempt to answer the questions above . . .

. . . thus, starting a business often requires too much “blind faith.”

Indeed, most people never create their “freedom business” because they don’t have the blind faith necessary to pursue their vision.

And I don’t blame them. They shouldn’t have to!!

But what if it were possible to answer many of the above questions BEFORE YOU STARTED YOUR BUSINESS?

Anyway, if the “blind faith” problem weren’t enough, you’ll also have to deal with a pesky thing I call “The Roadmap Problem.”

The Roadmap Problem

The “road map” problem is this: most people don’t know (a) what’s required to create a successful “freedom business,” and (b) HOW they’re going to do it, (whatever it is).

And the Roadmap Problems stops many entrepreneurs dead in their tracks because . . .

. . . it’s really hard to get excited about starting a business if you don’t know what the first, or second, or third steps should be.

Unfortunately, the "road map" problem is where lots of very talented and ambitious people end up leaking massive amounts of energy while worrying about things like:

Should I learn SEO?
Should I learn PPC?
Should I start a blog?
Should I not start a blog?
Where should I get server hosting?
What should I be looking for in hosting?
What kind of software should I buy?
Which affiliate programs should I join?
Should I buy mass control?
Should I not buy mass control?

In fact, this list of questions is potentially endless.

Honestly, it saddens me when I hear from people who have great ideas but are getting hung up with the roadmap problem . . .

. . . because its just not necessary to get concerned with all that stuff before you have the foundation of a business in place.

And, truthfully, the Roadmap Problem is where a lot of internet marketers will try and take your money (and part you with your cash).

This is really, really unfortunate because you don’t need to spend much money here at all — at all, at all.

But so many people end up losing the majority of their capital to The Roadmap Problem.

Anyway, the Roadmap Problem is huge, it annoys me and we’re going to be addressing it head on in Project Mojave.

Cool. So . . .

Now That We’ve Talked About the "Blind Faith" and "Road Map" Problems, Let’s Talk About How Project Mojave Will Address These Problems.

How Project Mojave Addresses the “Blind Faith” Problem

“When creating an online business, the successful person starts his company afteradequate success is certain, whereas he who is destined for bankruptcy first creates a product and then looks to see if it will be profitable.”

-Clay (paraphrasing Sun Tzu from the Art of War)

Most internet entrepreneurs are destined for defeat because they start a business first and afterwards look for victory.

The "blind faith" solution is to set yourself up for dominance BEFORE starting a business.

The Blind Faith solution is the get cold hard data that your business will likely work before you start out.

The Blind Faith Solution is a new, under-the-radar kind of market research that your potential competitors don’t know about.

And I don’t mean boring old stab-me-in-the-eye market research. . .

. . . I mean tricked out ninja market research techniques that I’ve developed in the last year and that your potentially competitors don’t even know about.

Anyway, the entire point of this market research is to help you figure out, BEFORE YOU START YOUR ONLINE BUSINESS . . . how you can sell enough stuff to enough people at high enough prices.

The Market Research component of Project Mojave will help you make excellent decisions about what products to sell and which markets to pursue.

In the market research portion, we’ll cover. . .

How to use market research to get over your fear (of failure, going broke, pain etc.).
How to eliminate much of the uncertainty involved in starting a business and launching a product.
How to figure out which of your skills are sufficiently developed to finance an independent lifestyle.
A paint-by-numbers and step-by-step blueprint for testing whether or not your online business idea will work before you invest in it.
How to cheaply “try” new business ideas.
Detailed and step-by-step instructions on how to discover profitable markets and niches that others are overlooking (and that can fund your freedom for years).
How to decide which of your ideas will likely be the MOST profitable and succeed.
How to figure out which business ideas you can start — with your skills — and actually be excited about for years to come.
How to find reliable sources of income that don’t monopolize all of your free time.

All of the things above serve as the best possible antidote to this "blind faith" problem.

In fact, when you’ve found an amazing opportunity in a lucrative market, the lack of need for “blind faith” will almost entirely disappear. . .

. . . because when you have solid data about market opportunities, you don’t really need “faith.”

Now that we’ve discussed how Project Mojave addresses the blind faith problem, let’s discuss . . .

How Project Mojave Addresses the Road Map Problem

To address the Road Map problem, we’ll be creating individualized marketing plans for our “freedom” businesses.

These plans are going to be as minimalistic and cheap as possible and . . .

. . . we are going to cut through the crap and start selling stuff as soon as possible.

I’m also going to take you behind the scenes of one of my niches and show you exactly what I’ve got under the hood.

I’m going to show you . .

The software I use
The hosting I use
Where I’m spending my money
How I cheaply get businesses started

We’ll also cover. . .

Simple, step-by-step instructions for beginning a very small but profitable business to ease into making money.
How to “run” with your business ideas and make them profitable as quickly as possible.
How to specifically focus your time and energy so that you’re not wasting time or resources.
How to determine the best way to market your business (SEO, Adwords, etc.)

Now that we’ve discussed how Project Mojave will address the “Blind Faith” and “Roadmap” Problems, lets discuss . . .

The Project Mojave Process

The Project Mojave Process will be a three-month process. Let’s talk about . . .

Month ONE of Project Mojave: Idea Generation & Market Research

During Month 1, I’ll help you quickly generate as many business ideas as possible. I’ll also show you the step-by-step methods I use to find “goldmine” markets.

And after you’ve generated lots of ideas, we’ll do market research . . . lots of it (so you can ensure, BEFORE YOU START YOUR ONLINE BUSINESS, that you can sell enough stuff to enough people at high enough prices).

In fact, I’ll be speaking with you 1-on-1 and reviewing your market and your market research to help ensure you have the BEST POSSIBLE chances of success.

(Note: Because we’ll be working together 1-on-1 — there will be no refunds issued — after I’ve given you my time I cannot take it back).

At the end of Month 1, and after talking with me, you will have selected a market and business idea to use during month 2.

Note: What we’ll be covering in Month 1 is the best Internet market research material in existence today. And it’s going to be well worth $97 — even if you exclude the time talking with me on the phone.

Month TWO of Project Mojave: Creating a Roadmap, Crafting a Marketing Plan, and Selling Stuff

During Month Two we’ll be creating marketing plans.

I’m not talking about high-level philosophical stuff here . . .

. . . we’ll be talking about how to quickly & cheaply create websites, what software to use, where to get traffic that buys our stuff, and how to sell things in our market AS QUICKLY AS POSSIBLE.

We are going to be going over how to use this plan to sell other people’s stuff . . .

. . . because you’re BEST positioned to sell your own stuff after you’ve gotten the hang of selling other people’s stuff.

During Month 2, we’ll sell other people’s stuff in order to sidestep SEVERAL time-consuming product creation roadblocks (since too many people get “tripped up” attempting to create a product).

Note: We’ll be discussing product creation during . . .

Month THREE of Project Mojave: Product Creation

Selling your own stuff will be a cinch after you’ve gotten good at selling other people’s stuff.

And instead of making a small commission on each sell, you’ll earn a 100% commission selling your own stuff.

Anyway, during month three we’ll go over . . .

How to quickly and cheaply create electronic products
Rapid product creations methods used by the pros
How to set up automated selling systems that market and sell your product in your sleep
How to outsourcing the development of nearly every conceivable type of information product
How to write an e-book or home study audio course in 1 week flat

Months FOUR through INFINITY(?) of Project Mojave Will Show You How to Improve Your Marketing and Increase Profits!

Here’s the Deal: What You Get and How Much It Costs

For the time being, I’m not doing a public launch of Project Mojave. In fact, membership is only available to 100 people from my “list.” (Important note: I’m limiting access to 100 people because I’ll be working with you on a 1-on-1 basis and I simply can’t maintain high quality standards while working with more than 100 people).

Anyway, when the Project launches PUBLICLY, I want to make absolutely sure that the forums arealready populated with good content, that everyone’s happy with the membership software, and that thehelpdesk system I’m using integrates smoothly with the rest of the site.

And so I’m offering an initial limited group of 100 people access to Project Mojave . . . for 90% off the eventual price.

Here’s the tradeoff:

I want you to use the forums, give me feedback on the content, and complete 2 or 3 surveys . . .

. . . and in exchange for this, you’ll get 90% off the final price for a year-long pass.

Oh, and you’ll also get a pass for lifetime access to the site (note: this access is not transferable under any circumstances).

Oh, and you’ll also get ONE free phone consultation with me: I’ll personally review your market research BEFORE you begin your business.

So, in summary, founding members get . . .

Lifetime access to the Project Mojave website
Months 1-3 of the Mojave Project Process
A onetime 1-on-1 phone consultation with me (I’ll personally review your business and do everything I can to maximize your chances of success)

All this for a one-time payment of only $97.

(Note: After all founding members have enrolled, Project Mojave will cost $1k/year and will NOT come with 1-on-1 phone consultations).